Playing College Moneyball – NYTimes.com.
I commented on what I think was Mr. Nocera’s misunderstanding of what universities are now “built” for.
” ‘…universities are simply not built to run a multibillion-dollar entertainment industry…’
Running an “…entertainment industry…” may not have been their initial business, but many have done quite well at it, thank you.
Many colleges have rebuilt themselves to be good in whatever business that happens to come their way.
Some are good in running a hedge fund.
Most are excellent at giving their “customers” (once quaintly called “students”) what they “want”, while fooling them, their parents, and the rest of us that they are getting what they “need” (an education).
Football is just one glaring example that far too many colleges would sell their “souls” to become businesses. What could be better than basking in the glory and prestige of being a “great educational institution”, while making gobs of money. “
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